OKO Team

OKO Team, a full-service creative agency based in Iran, delivering high-end 2D/3D animation, campaign strategy, photography, and videography.

Color Pallete

Typeface

Project Overview

OKO Team draws its name from the ancient Persian word for “wise owl” — a fitting symbol for an agency built on creativity, intelligence, and structure. Our goal was to develop a visual identity system and digital platform that matched the refined thinking and creative quality of their own work, while projecting a confident, professional image. From their name to their internal culture, OKO values teamwork, clarity, and craft. Our role was to translate these traits into a seamless, unified brand that would represent them across both digital and physical touchpoints.

Project Scope

  • Logo Design
  • Complete Visual Identity System
  • Printables & Packaging Design
  • Multilingual Website Design & Development (English + Persian)
  • Custom Mascot Design

Creative Approach & Design Language

Logo Design

We developed a modern, minimalist owl face icon, drawing from high-tech visual language while preserving the symbolic depth of the animal. The design uses a linear, geometric rhythm — echoing the agency’s balance between innovation and structure.

Mascot Design

To add character and versatility, we created a custom owl mascot that conveys confidence, ambition, and creative sharpness. This element helps OKO personalize their communications while maintaining a strong symbolic link to the brand.

Website Design & Development

The website with a fully responsive layout optimized for all screen sizes. Our goal was to make the site not just visually aligned with OKO’s brand, but also technically sharp and easy to navigate. Key features include:

  • Clear visual hierarchy with bold sectioning
  • Responsive transitions and subtle microinteractions
  • Seamless portfolio integration
  • Technical SEO foundation and performance optimization

Throughout, we emphasized community, quality, and credibility — themes that appear across copy, layout, and motion.

okoteam.com

02. Laptop Mockup (New Style Bundle) copy
03
4

Visual Identity

The visual system was designed to be bold, clean, and modular, capable of adapting across different mediums without losing coherence. A key part of our strategy was to ensure the new identity would feel natural and consistent alongside OKO’s own 3D and 2D creative outputs — maintaining harmony across internal and external brand materials.

  • Typography: We selected Rajdhani as the main typeface — a sleek, futuristic, and readable font that balances technical precision with strong visual presence.
  • Color Palette: The color direction was chosen to reflect both clarity and strength — blending clean whites and light neutrals with deep grays and electric blue accents. These tones reflect the agency’s digital edge while preserving a confident minimalism.
  • Pattern & Application: Identity elements were modular, supporting layout systems that could be adapted to motion graphics, print, and digital assets.

Outcome

The final result is a sophisticated, future-forward identity that resonates with OKO Team’s strategic and artistic ethos. With a clean digital presence and a flexible brand system, OKO is now equipped to scale its reputation — communicating confidence, clarity, and creativity through every visual touchpoint.

Categories

GRAPHIC DESIGN

WEB DESIGN

Tags

VISUAL IDENTITY

LOGO DESIGN

WEB DESIGN

WEB IMPLEMENTATION

SOCIAL MEDIA VISUAL DESIGN